Small Business Blog
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Case Study: Transforming Art Advisory with Community and AI – Elizabeth Sadoff Art Advisory
Introduction Elizabeth Sadoff is the founder of Elizabeth Sadoff Art Advisory, an art consulting business she established 17 years ago. Her mission is to demystify the art buying process for clients who are financially prepared but unsure about navigating the art...
How Ericka Bates Transformed Her Business with Moving Forward Small Business
Introduction In the rapidly evolving world of virtual events, standing out requires more than just innovative ideas; it demands a strategic approach and expert guidance. Ericka Bates, the dynamic founder of Talk Virtual and the Virtual Summiteers Peer Group,...
Mastering Inbound Strategies for Small Businesses
Key Highlights Learn how inbound marketing can bring in your perfect customers by giving them helpful content and experiences that meet their needs. Discover how inbound sales can support leads moving through the sales funnel. A personalized approach helps build...
The Power of Inbound Marketing for Small Businesses
Key Highlights Inbound marketing brings in your target audience by offering valuable content they want. This builds trust and engages them. It is different from outbound marketing, which directly reaches out to people. Inbound marketing naturally attracts potential...
ALL SMALL BUSINESS BLOG CATEGORIES
Small Business
How to Stand Out in a Crowded Market: A Guide to Winning Business Strategies
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Unlock Efficiency: How to Integrate and Leverage Technology in Your Business
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
The Winning Recipe: How to Build and Sustain a Stellar Team
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Business Strategy
The Role of Business Plan Objectives
Highlights Clear Business Plan Objectives: Essential for guiding organizations toward their goals by providing a roadmap that aligns efforts and resources. Differentiation of Goals and Objectives: Understanding the distinction helps in setting precise, actionable...
The Turtle and the Hare in Business Strategy
Key Highlights Explore the timeless lesson of steady growth versus rapid expansion in business strategy. Discover the significance of embracing the tortoise mentality for long-term success. Learn from real-life case studies of companies that succeeded with a slow and...
10 Business Plan Examples That Will Transform Your Strategy
Are there any online resources where I can find free business plan templates and examples? Yes, there are several online platforms like Upmetrics, SCORE, and LivePlan that offer free business plan templates and examples. These resources can be a great starting point...
AI (Artificial Intelligence)
Beginner’s Guide: Getting Started with Customer Service AI
Key Highlights Customer service AI improves customer satisfaction by providing faster resolution times and personalized support. Artificial intelligence enhances customer service operations by automating processes and reducing the workload of support agents....
Mastering (AI) Artificial Intelligence for Small Business
Key Highlights AI technology allows small business owners to improve customer experience, analyze data for better decision-making, and automate business processes. Small business owners are increasingly adopting AI tools to enhance efficiency and achieve cost savings....
Public Relations
Small but Mighty: How Your Business Can Make a Big Impact
In today's world, it's easy to feel small in the midst of large corporations and conglomerates. But as a small business owner, you have the power to make a big impact in your community and beyond. Your business may be small, but it is mighty, and it has the potential...
Partnership Prowess: Strategies for Keeping Your Business Allies in the Loop
As a savvy business owner or entrepreneur, keeping your partners up to speed and engaged is critical to your success. Here are various practical ways to ensure your allies stay in the loop and continue to bring their A-game to the table. 1. Share the excitement: When...
The Power of Partnerships: How to Find and Build Them for Your Business
Partnerships are essential for success, but knowing where to start can be challenging. Whether you're looking to collaborate with other companies, influencers, or industry leaders, understanding how to find and build meaningful partnerships is key to increasing your...
Marketing/Digital Marketing
Small Business Success: Understanding Inbound vs. Outbound
Key Highlights This blog looks at the differences between inbound and outbound marketing strategies for small businesses. You will learn about the ideas, benefits, and drawbacks of each way to reach and engage customers. Find out what inbound and outbound sales mean...
10 Inspiring Inbound Sales Examples for Small Businesses
Key Highlights This blog post looks at inbound sales strategies made for small businesses. Find out how to attract and connect with potential customers naturally. Learn to use content, social media, SEO, and more to help increase sales. We will share practical...
8 Winning Inbound Marketing Examples for Small Business Owners
Key Highlights Unlock the Power of Inbound: This article gives useful tips about inbound marketing. This is a strong way to attract and engage your target audience without spending too much. Real-World Inspiration: Learn from...
Technology
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Communications
From Unknown to Unforgettable: Your Path to Becoming a Media Darling
Key Highlights to Becoming A Media Darling To pave your path toward becoming a media darling, certain key components are essential. Here's what you'll need to focus on: A Compelling Story: Your journey, challenges, and victories that can inspire and connect deeply...
Beginner’s Guide: Mastering Earned Media vs Paid Media
Which type of media is more cost-effective for businesses: earned or paid? Both earned and paid media have their advantages, but earned media is often more cost-effective for businesses. While paid media requires a financial investment upfront, earned media relies on...
PR Strategy Checklist: Boost Your Small Business Success
Key Highlights A well-planned PR strategy is essential for small businesses to boost brand and achieve specific goals. It involves assessing the current PR situation, defining clear objectives, identifying target audience preferences, crafting key messages, choosing...
Sales
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Operations
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Human Resources
Small but Mighty: How Your Business Can Make a Big Impact
In today's world, it's easy to feel small in the midst of large corporations and conglomerates. But as a small business owner, you have the power to make a big impact in your community and beyond. Your business may be small, but it is mighty, and it has the potential...
7 Ways to Use Freelancer Sites Like Fiverr and Upwork and Lighten Your Load
Are you overwhelmed with work? Do you wish you could have some help to lighten the load? Freelancer sites like Fiverr and Upwork can be great resources for finding assistance with a variety of tasks. Whether you need help with web design, copywriting, administrative...
Your Yearly Theme: How to Create Focus and Forward Momentum
Are you looking to stay focused and motivated in your professional life this year? One of the most effective tools you can use is creating a yearly theme. This concept is simple yet powerful: by taking the time to determine what you want to focus on, you can create a...
Finance
Three QuickBooks Tools to Conquer Tax Season for Small Businesses
Tax season can be a stressful time for small businesses, but with the right tools, you can easily conquer it. QuickBooks, a popular accounting software, offers a variety of tools to help small businesses navigate tax season smoothly. In this blog post, we will discuss...
Entrepreneurship
Unlock Efficiency: How to Integrate and Leverage Technology in Your Business
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
The Winning Recipe: How to Build and Sustain a Stellar Team
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Inside the Big Dreams of Small Businesses: 1010 WINS $10K Challenge
Amidst the bright lights and pulsating energy of Manhattan, Jimmy Newson, the Impact Influencer, found himself graced with the exhilarating experience of attending the 1010 WINS Small Business $10K Challenge. Held on December 7, 2023, at the cutting-edge Audacy...
Client Case Studies
Case Study: Zakia Ringgold’s Success with MFSB Membership & Community
Introduction Zakia Ringgold is a serial entrepreneur known for her ventures, including Natural Soap by Zakia and Live Soap School. Her latest endeavor, Business Tech Lab, focuses on helping small businesses integrate technology to thrive online. Zakia attributes much...
Case Study: Transforming Maingear’s Online Presence
Introduction In the competitive world of custom computer manufacturing, Maingear stands out with its high-performance gaming systems and workstations. As the Director of Operations and Business Development, Nick Pavano has been instrumental in steering the company...
Case Study: Enhancing Engagement with Innovative Speaking Solutions
Introduction Organizations strive to deliver engaging and impactful events in today's fast-paced world. The National Association of Blind Merchants, an advocacy and membership organization supporting blind business owners across the United States, recognized the need...