Small Business Blog
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Latest Articles
Solutions to Address the Failure Rate of New Businesses
Key Highlights About 20% of new businesses fail within the first year, and the failure rate rises significantly over time. A staggering 90% of startups eventually fail, highlighting the challenges in this specific area of business. Lack of planning, insufficient...
Annual Planning vs Strategic Planning: A Comprehensive Guide
Key Highlights Discover the difference between annual planning and strategic planning. Learn the benefits of short-term and long-term business planning. Identify how strategic planning and annual planning work together. Find out how to create an effective strategic...
The Ultimate Guide to Successful Annual Plan
Key Highlights A well-defined annual plan provides a roadmap for businesses to achieve their goals. The process involves reflecting on the past year's performance, identifying successes, and areas for improvement. Setting SMART goals is crucial for tracking progress...
Building a Cohesive Brand Voice Across Social Media: A Guide for Small Businesses
Photo via Adobe Stock Key Highlights Define Your Brand Voice: Start by clearly outlining what your brand stands for and how you want to communicate with your audience. This will set the tone for all your social media interactions. Understand Your Audience: Tailor your...
ALL SMALL BUSINESS BLOG CATEGORIES
Small Business
Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges
Here are the Top Seven Struggles for Small Businesses Financial Management Regulation and Compliance Work-Life Balance Building and Retaining a Team Having a Winning Strategy Effective Marketing Keeping Up with Technology The Complete Small Business & Entrepreneur...
The Puzzle of Effective Marketing: Thriving on a Shoestring Budget
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Arm Yourself with Knowledge: Surviving the Compliance Challenge
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Business Strategy
Annual Planning vs Strategic Planning: A Comprehensive Guide
Key Highlights Discover the difference between annual planning and strategic planning. Learn the benefits of short-term and long-term business planning. Identify how strategic planning and annual planning work together. Find out how to create an effective strategic...
The Ultimate Guide to Successful Annual Plan
Key Highlights A well-defined annual plan provides a roadmap for businesses to achieve their goals. The process involves reflecting on the past year's performance, identifying successes, and areas for improvement. Setting SMART goals is crucial for tracking progress...
The Ultimate Checklist: Components of a Business Plan
Key Highlights A full breakdown of the components of a business plan. A business plan is like a map to help you succeed. It outlines your goals and how to achieve them. Important parts of a business plan include the executive summary, company description, market...
AI (Artificial Intelligence)
Navigating AI Ethics in Small Business Operations
What are the ethical considerations surrounding artificial intelligence (AI)? Ethical considerations around AI include data privacy, transparency in decision-making processes, bias mitigation, and accountability for AI systems’ outcomes. Ensuring fairness, safety, and...
Artificial Intelligence Tools for Business: A Masterclass
Key Highlights Artificial intelligence (AI) tools can streamline automated tasks, optimize workflows, and create personalized customer experiences. AI software for businesses can help improve customer engagement and analyze customer behavior, leading to better...
Beginner’s Guide: Getting Started with Customer Service AI
Key Highlights Customer service AI improves customer satisfaction by providing faster resolution times and personalized support. Artificial intelligence enhances customer service operations by automating processes and reducing the workload of support agents....
Public Relations
10 Great Earned Media Examples for Marketing Success
Key Highlights Earned media is a powerful tool for marketing success, as it builds trust and credibility with consumers. It includes brand mentions or coverage obtained through non-paid means, such as press mentions, social media sharing, and customer reviews. By...
Mastering Earned Media Strategies for Success
Key Highlights Earned media is a powerful strategy in digital marketing that can help boost a brand's reputation, increase word of mouth, and generate social media mentions. By understanding and mastering earned media strategies, businesses can significantly enhance...
Small Business Success with Press Releases
Key Highlights Press releases are a powerful tool for small businesses to boost their visibility and reach an audience. They play a crucial role in modern marketing by helping businesses increase brand awareness and credibility. Crafting an effective press release...
Marketing/Digital Marketing
Ultimate Guide to Google Ads for Small Business Owners
Key Highlights Reach the right customers: Google Ads shows your ads to people who are looking for the products and services you offer. Measurable Results: You can track how well your ads are doing. See how your money turns into visits to your website, leads, and...
10 SEO Examples for Rapid Growth & Success
Key Highlights Find out how real businesses use SEO to be more visible and grow. Look at many different SEO examples, like keyword optimization and technical SEO. Get practical tips and ways to boost your website's search engine rankings. Know the importance of user...
The Ultimate SEO Guide for Small Business Owners
Key Highlights Attract More Customers Online: Find out how SEO can help your business show up in Google search results. This way, you can connect with more potential customers. Master SEO Basics: Learn the main ideas of SEO, such as keyword research, optimizing...
Technology
The 9 SaaS Tools You Need to be Using in Your Growing Business in 2023
As a business owner, staying ahead of the curve regarding technology is key. Staying up-to-date with the latest tools and technology can help you increase productivity, accountability, and your bottom line. In this blog post, I will share the nine tools I recommend...
Sales
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Operations
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Human Resources
CEO vs Owner: Unraveling the Key Differences
Key Highlights The key differences between a CEO and an owner lie in their roles and responsibilities within a company. CEOs are responsible for strategic decision-making, guiding the company's direction, and ensuring its financial growth. On the other hand, owners...
Uncover Your Role as CEO of Your Small Business
Have you ever wondered who’s the CEO of your small business? Is it you or someone else? If you’re a founder, are you really the CEO or just one of many leaders? How does your role as founder differ from your role as CEO, and how do those roles affect your ability to...
The Winning Recipe: How to Build and Sustain a Stellar Team
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Finance
The Importance of the DUNS Number for Business Success
Key Highlights The DUNS Number, provided by Dun & Bradstreet, is a unique identifier that plays a crucial role in establishing business credit and credibility. It is a universal numbering system used by creditors, vendors, and suppliers worldwide to assess a...
Understanding Cash on Delivery: A Comprehensive Guide
Key Highlights: Cash on delivery (COD) allows customers to pay for purchases at the time of delivery. COD is a trusted payment option in e-commerce that caters to those who lack access to traditional banking services or prefer not to use digital payment methods. COD...
Mastering the Art of Financial Management: A Guide for Small Business Owners
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Entrepreneurship
In-Tech Academy Fashion Show: Planning, Execution, and Impact
Behind the Scenes of the In-Tech Academy Fashion Show: A Journey of Creativity and Teamwork Hello, readers! As the host, Shandelle Perez, I recently had the pleasure of diving into the fascinating world of event organization with two of my colleagues and peers,...
The Art of Balancing Business Tasks and Self-Care: A Holistic Approach to Work and Life Balance
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
How to Stand Out in a Crowded Market: A Guide to Winning Business Strategies
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...