Small Business Blog
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Latest Articles
Inbound Content Marketing Mastery for Business Growth
Key Highlights Inbound content marketing effectively attracts customers by offering valuable content tailored to their needs. Understanding your target audience and crafting relevant content is crucial for engagement. Quality content optimized for search engines...
Business Success: The Wilsons’ Experience with MFSB
Introduction Meet Nakeicha Wilson and Corey A. Wilson, the dynamic duo behind the Alexander Sky Group. As passionate business consultants, they are dedicated to guiding startups and emerging entrepreneurs toward establishing a robust foundation for success. Discover...
Transforming Business Growth: Laura McAdams’ Journey with MFSB
Introduction Laura McAdams, owner of A La Carte Events and Catering in Houston, Texas, embarked on a transformative journey with Moving Forward Small Business (MFSB) to elevate her business to new heights. With a rich experience in the catering industry, Laura...
Case Study – From Overwhelm to Opportunity: Cayce Crown’s Journey
Introduction: Meet Cayce Crown, the visionary founder of The Crown View Group. With over 20 years of experience creating captivating social media videos for women across generations, Cayce is passionate about providing comprehensive video strategies that yield real...
ALL SMALL BUSINESS BLOG CATEGORIES
Small Business
Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges
Here are the Top Seven Struggles for Small Businesses Financial Management Regulation and Compliance Work-Life Balance Building and Retaining a Team Having a Winning Strategy Effective Marketing Keeping Up with Technology The Complete Small Business & Entrepreneur...
The Puzzle of Effective Marketing: Thriving on a Shoestring Budget
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Arm Yourself with Knowledge: Surviving the Compliance Challenge
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Business Strategy
Annual Planning vs Strategic Planning: A Comprehensive Guide
Key Highlights Discover the difference between annual planning and strategic planning. Learn the benefits of short-term and long-term business planning. Identify how strategic planning and annual planning work together. Find out how to create an effective strategic...
The Ultimate Guide to Successful Annual Plan
Key Highlights A well-defined annual plan provides a roadmap for businesses to achieve their goals. The process involves reflecting on the past year's performance, identifying successes, and areas for improvement. Setting SMART goals is crucial for tracking progress...
The Ultimate Checklist: Components of a Business Plan
Key Highlights A full breakdown of the components of a business plan. A business plan is like a map to help you succeed. It outlines your goals and how to achieve them. Important parts of a business plan include the executive summary, company description, market...
AI (Artificial Intelligence)
Small Business AI Governance Framework Essentials
Key Highlights AI governance is essential for small businesses to ensure the ethical and responsible use of AI technology. The AI governance framework should include elements such as ethical AI use, data privacy, and risk management. Implementing AI governance...
Navigating AI Ethics in Small Business Operations
What are the ethical considerations surrounding artificial intelligence (AI)? Ethical considerations around AI include data privacy, transparency in decision-making processes, bias mitigation, and accountability for AI systems’ outcomes. Ensuring fairness, safety, and...
Artificial Intelligence Tools for Business: A Masterclass
Key Highlights Artificial intelligence (AI) tools can streamline automated tasks, optimize workflows, and create personalized customer experiences. AI software for businesses can help improve customer engagement and analyze customer behavior, leading to better...
Public Relations
10 Great Earned Media Examples for Marketing Success
Key Highlights Earned media is a powerful tool for marketing success, as it builds trust and credibility with consumers. It includes brand mentions or coverage obtained through non-paid means, such as press mentions, social media sharing, and customer reviews. By...
Mastering Earned Media Strategies for Success
Key Highlights Earned media is a powerful strategy in digital marketing that can help boost a brand's reputation, increase word of mouth, and generate social media mentions. By understanding and mastering earned media strategies, businesses can significantly enhance...
Small Business Success with Press Releases
Key Highlights Press releases are a powerful tool for small businesses to boost their visibility and reach an audience. They play a crucial role in modern marketing by helping businesses increase brand awareness and credibility. Crafting an effective press release...
Marketing/Digital Marketing
The Ultimate Guide to Inbound Sales for Small Businesses
Key Highlights Inbound sales is all about putting customers first. It aims to attract potential customers by offering value and building trust. Unlike traditional outbound sales, inbound sales focus on drawing in interested leads with useful content and helpful...
Inbound Calls 101: Handling Tips for Small Businesses
Key Highlights Inbound calls are very important for customer service. They affect how happy customers are and whether they keep using the service. To handle calls well, businesses need skilled workers, clear processes, and the latest technology. It's crucial to focus...
Maximizing Inbound Revenue for Small Businesses
Key Highlights Inbound revenue aims to bring in potential customers naturally instead of searching for them. Important parts of inbound success are content marketing, SEO, and a website designed for conversions. By tracking key performance indicators (KPIs), you can...
Technology
The 9 SaaS Tools You Need to be Using in Your Growing Business in 2023
As a business owner, staying ahead of the curve regarding technology is key. Staying up-to-date with the latest tools and technology can help you increase productivity, accountability, and your bottom line. In this blog post, I will share the nine tools I recommend...
Communications
Conquering Glossophobia: Overcoming Fear of Public Speaking
Key Highlights Glossophobia, which is the fear of public speaking, is a common social anxiety disorder many people have. Physical symptoms can include a racing heart, shaking, sweating, and feeling sick. These happen because of the body's fight-or-flight response. The...
Public Speaking Anxiety: Causes and Solutions Revealed
Key Highlights Discover what causes fear of public speaking, including psychological factors and environmental effects. Typical signs of public speaking anxiety include a fast heartbeat and dry mouth. Useful strategies involve preparing well and practicing relaxation...
Public Speaking for Beginners: The Ultimate Guide
Key Highlights This guide is made for people who are new to public speaking. It gives you a clear way to build this important skill. We will talk about how to understand your audience, create strong presentations, and speak with confidence. You will learn useful tips...
Sales
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Operations
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Human Resources
CEO vs Owner: Unraveling the Key Differences
Key Highlights The key differences between a CEO and an owner lie in their roles and responsibilities within a company. CEOs are responsible for strategic decision-making, guiding the company's direction, and ensuring its financial growth. On the other hand, owners...
Uncover Your Role as CEO of Your Small Business
Have you ever wondered who’s the CEO of your small business? Is it you or someone else? If you’re a founder, are you really the CEO or just one of many leaders? How does your role as founder differ from your role as CEO, and how do those roles affect your ability to...
The Winning Recipe: How to Build and Sustain a Stellar Team
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Finance
The Importance of the DUNS Number for Business Success
Key Highlights The DUNS Number, provided by Dun & Bradstreet, is a unique identifier that plays a crucial role in establishing business credit and credibility. It is a universal numbering system used by creditors, vendors, and suppliers worldwide to assess a...
Understanding Cash on Delivery: A Comprehensive Guide
Key Highlights: Cash on delivery (COD) allows customers to pay for purchases at the time of delivery. COD is a trusted payment option in e-commerce that caters to those who lack access to traditional banking services or prefer not to use digital payment methods. COD...
Mastering the Art of Financial Management: A Guide for Small Business Owners
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Entrepreneurship
In-Tech Academy Fashion Show: Planning, Execution, and Impact
Behind the Scenes of the In-Tech Academy Fashion Show: A Journey of Creativity and Teamwork Hello, readers! As the host, Shandelle Perez, I recently had the pleasure of diving into the fascinating world of event organization with two of my colleagues and peers,...
The Art of Balancing Business Tasks and Self-Care: A Holistic Approach to Work and Life Balance
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
How to Stand Out in a Crowded Market: A Guide to Winning Business Strategies
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
Client Case Studies
Transforming Business Growth: Laura McAdams’ Journey with MFSB
Introduction Laura McAdams, owner of A La Carte Events and Catering in Houston, Texas, embarked on a transformative journey with Moving Forward Small Business (MFSB) to elevate her business to new heights. With a rich experience in the catering industry, Laura...
Case Study – From Overwhelm to Opportunity: Cayce Crown’s Journey
Introduction: Meet Cayce Crown, the visionary founder of The Crown View Group. With over 20 years of experience creating captivating social media videos for women across generations, Cayce is passionate about providing comprehensive video strategies that yield real...
How Ericka Bates Transformed Her Business with Moving Forward Small Business
Introduction In the rapidly evolving world of virtual events, standing out requires more than just innovative ideas; it demands a strategic approach and expert guidance. Ericka Bates, the dynamic founder of Talk Virtual and the Virtual Summiteers Peer Group,...