Small Business Blog
Relevant and Actionable Articles & Blog Content for Small Business Owners, Entrepreneurs and Business ProfessionalsThanks for visiting our blog.
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Latest Articles
Transforming Testimonials into Powerful Case Studies with AI
https://youtu.be/XXbcbhVaLTA?si=jsfFrqY9X0-v_QN8 Overview In this over-the-shoulder walkthrough, Jimmy Newson, the Impact Influencer, provides a comprehensive guide on creating effective case studies for small businesses. He discusses the importance of case studies in...
The Ultimate Checklist: Components of a Business Plan
Key Highlights A full breakdown of the components of a business plan. A business plan is like a map to help you succeed. It outlines your goals and how to achieve them. Important parts of a business plan include the executive summary, company description, market...
Why Audience Alignment Should Be Your #1 Focus when Building Strategic Partnerships
Key Highlights Audience alignment ensures both partners' marketing efforts resonate with the same customer base, leading to higher engagement and conversion rates. Identifying and segmenting your core audience are the initial...
Beginner’s Guide to Creating Your First SOP Easily
Key Highlights What is an SOP? A standard operating procedure (SOP) is a document that provides step-by-step instructions on how to complete a specific task. Why are SOPs important? SOPs are crucial for businesses of all sizes because they ensure consistency,...
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Small Business
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Marketing/Digital Marketing
Why is Video So Effective in Marketing
Did you know that 54% of consumers want to see video content from businesses? So, video marketing is one of the best ways for your brand to tell its story in a compelling way for your audience. Today, the first thing you see when you swipe your Instagram or Facebook...
10 Reasons Why Local SEO is Important
Are you a business owner with an unsure digital marketing strategy? Digital marketing strategies are vital for business growth. When trying to sell your products or services locally, local SEO should be your top priority. A well-executed local SEO strategy...
Why Small Businesses Should Do Market Research
Is Market Research Really Necessary? Do you think you are too small to do conduct market research for your business? It's not news to anyone that the business world is increasingly competitive. On the one hand, more anxious and demanding customers challenge us to...
Technology
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