Small Business Blog
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Latest Articles
Crafting an Effective Digitalization Strategy
Key Highlights In today's tech-focused world, a strong digital transformation plan is key for businesses to do well and stay ahead of competitors. Digital transformation is more than just using new technologies. It means completely changing how businesses work, their...
Case Study: Zakia Ringgold’s Success with MFSB Membership & Community
Introduction Zakia Ringgold is a serial entrepreneur known for her ventures, including Natural Soap by Zakia and Live Soap School. Her latest endeavor, Business Tech Lab, focuses on helping small businesses integrate technology to thrive online. Zakia attributes much...
Case Study: Transforming Maingear’s Online Presence
Introduction In the competitive world of custom computer manufacturing, Maingear stands out with its high-performance gaming systems and workstations. As the Director of Operations and Business Development, Nick Pavano has been instrumental in steering the company...
Case Study: Enhancing Engagement with Innovative Speaking Solutions
Introduction Organizations strive to deliver engaging and impactful events in today's fast-paced world. The National Association of Blind Merchants, an advocacy and membership organization supporting blind business owners across the United States, recognized the need...
ALL SMALL BUSINESS BLOG CATEGORIES
Small Business
SEO Basics for Small Business Owners: The Top 5 Things to Do When Getting Started
Since the advent of Google, search engine optimization (SEO) has been an increasingly important part of starting and running a successful business online. You may have heard that you need to optimize your website in order to show up on search results, but where do you...
How to Go International with Your Small Business
If you have a small business in the United States, chances are you may be looking to expand into international markets. Perhaps your current market size has plateaued, and you're struggling to generate more growth, or maybe you're looking to grow your business from...
Here is What the SBA Considers A Small Business in America
What Is the Small Business Administration? The United States government set up the Small Company Administration (SBA) as an independent United States government agency that was founded in 1953 with the mission of bolstering and promoting the economy in general by...
Business Strategy
Small but Mighty: How Your Business Can Make a Big Impact
In today's world, it's easy to feel small in the midst of large corporations and conglomerates. But as a small business owner, you have the power to make a big impact in your community and beyond. Your business may be small, but it is mighty, and it has the potential...
Why Collaborating With Your Competition Might Be The Best Business Decision You Ever Make
During this month's MFSB Strategy Alignment & Execution membership and community meeting, we explored every business's five types of competitors. On the fifth day of implementation of our monthly framework, we delved into the concept of a competitor transforming...
Partnership Prowess: Strategies for Keeping Your Business Allies in the Loop
As a savvy business owner or entrepreneur, keeping your partners up to speed and engaged is critical to your success. Here are various practical ways to ensure your allies stay in the loop and continue to bring their A-game to the table. 1. Share the excitement: When...
Digital Transformation
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AI (Artificial Intelligence)
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Public Relations
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Marketing/Digital Marketing
Geographic Segmentation: Target Your Audience with Precision
Key Highlights Geographic segmentation allows businesses to divide their target audience based on their physical location, to create more targeted and effective marketing strategies. By understanding the geographic location of their audience, businesses can tailor...
Mastering Transactional Segmentation for Marketing Success
Key Highlights Market segmentation is crucial for long-term marketing success and can improve marketing ROI. Transactional segmentation is a technique that uses customer transactional data to create targeted marketing campaigns. There are four main types of market...
Best Practices for Carousel Post Content
Best Practices for Carousel Post Content In the realm of social media marketing, carousel posts have emerged as a powerful tool. They offer a dynamic way to share multiple pieces of content within a single post. by Ian Schneider (https://unsplash.com/@goian) These...
Technology
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Communications
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Sales
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Operations
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Human Resources
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Finance
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Entrepreneurship
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Client Case Studies
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