by MFSB Editorial Team | May 18, 2024 | Communication, Public Relations
Key Highlights Earned media is a powerful tool for marketing success, as it builds trust and credibility with consumers. It includes brand mentions or coverage obtained through non-paid means, such as press mentions, social media sharing, and customer reviews. By...
by MFSB Editorial Team | May 14, 2024 | Communication, Public Relations
Key Highlights Earned media is a powerful strategy in digital marketing that can help boost a brand’s reputation, increase word of mouth, and generate social media mentions. By understanding and mastering earned media strategies, businesses can significantly...
by MFSB Editorial Team | May 18, 2024 | Communication, Public Relations
Key Highlights A well-planned PR strategy is essential for small businesses to boost brand and achieve specific goals. It involves assessing the current PR situation, defining clear objectives, identifying target audience preferences, crafting key messages, choosing...
by Jimmy Newson | Apr 19, 2024 | Communication, Marketing, Public Relations
Key Highlights Press releases are a powerful tool for small businesses to boost their visibility and reach an audience. They play a crucial role in modern marketing by helping businesses increase brand awareness and credibility. Crafting an effective press release...
by MFSB Editorial Team | Jun 10, 2024 | Communication, Public Relations
Key Highlights to Becoming A Media Darling To pave your path toward becoming a media darling, certain key components are essential. Here’s what you’ll need to focus on: A Compelling Story: Your journey, challenges, and victories that can inspire and...
by MFSB Editorial Team | May 18, 2024 | Communication, Public Relations
Which type of media is more cost-effective for businesses: earned or paid? Both earned and paid media have their advantages, but earned media is often more cost-effective for businesses. While paid media requires a financial investment upfront, earned media relies on...
