by MFSB Editorial Team | May 18, 2024 | Public Relations
Which type of media is more cost-effective for businesses: earned or paid? Both earned and paid media have their advantages, but earned media is often more cost-effective for businesses. While paid media requires a financial investment upfront, earned media relies on...
by MFSB Editorial Team | Oct 14, 2023 | Business Strategy, Entrepreneurship, Human Resources, Leadership & Mindset, Public Relations, Small Business
In today’s world, it’s easy to feel small in the midst of large corporations and conglomerates. But as a small business owner, you have the power to make a big impact in your community and beyond. Your business may be small, but it is mighty, and it has...
by Jimmy Newson | Apr 19, 2024 | Marketing, Public Relations
Key Highlights Press releases are a powerful tool for small businesses to boost their visibility and reach an audience. They play a crucial role in modern marketing by helping businesses increase brand awareness and credibility. Crafting an effective press release...
by MFSB Editorial Team | Jun 10, 2024 | Public Relations
Key Highlights to Becoming A Media Darling To pave your path toward becoming a media darling, certain key components are essential. Here’s what you’ll need to focus on: A Compelling Story: Your journey, challenges, and victories that can inspire and...
by Jimmy Newson | Jan 15, 2023 | Business Development, Business Strategy, Entrepreneurship, Public Relations, Small Business
Partnerships are essential for success, but knowing where to start can be challenging. Whether you’re looking to collaborate with other companies, influencers, or industry leaders, understanding how to find and build meaningful partnerships is key to increasing...
by MFSB Editorial Team | May 18, 2024 | Public Relations
Key Highlights A well-planned PR strategy is essential for small businesses to boost brand and achieve specific goals. It involves assessing the current PR situation, defining clear objectives, identifying target audience preferences, crafting key messages, choosing...
