by Jimmy Newson | Jul 3, 2024 | segmentation
Key Highlights Market segmentation is crucial for long-term marketing success and can improve marketing ROI. Transactional segmentation is a technique that uses customer transactional data to create targeted marketing campaigns. There are four main types of market...
by MFSB Editorial Team | May 28, 2024 | social media
Best Practices for Carousel Post Content In the realm of social media marketing, carousel posts have emerged as a powerful tool. They offer a dynamic way to share multiple pieces of content within a single post. by Ian Schneider (https://unsplash.com/@goian) These...
by Jimmy Newson | Apr 1, 2024 | Marketing, Small Business
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
by Camila Jimenez | Apr 26, 2022 | Marketing
When you’re starting your own business, choosing an identity that defines who you are as an organization and will resonate with your potential customers is essential. Your brand should reflect the quality of your products or services, what sets you apart from your...
by MFSB Editorial Team | Dec 22, 2022 | Marketing, Small Business
In a world where consumers have endless choices and constant distractions, standing out and creating a unique brand identity can seem impossible. But with the right strategies and a clear understanding of your target audience, you can position your brand in a way that...
by MFSB Editorial Team | Dec 19, 2022 | Marketing, Small Business
Since the advent of Google, search engine optimization (SEO) has been an increasingly important part of starting and running a successful business online. You may have heard that you need to optimize your website in order to show up on search results, but where do you...
