by Jimmy Newson | Jul 3, 2024 | segmentation
Key Highlights Behavioral segmentation is a powerful marketing strategy that involves dividing customers into groups based on behavior patterns and interactions in a business. There are four main types of behavior: purchase behavior, occasion or timing-based...
by Jimmy Newson | Jul 3, 2024 | segmentation
Key Highlights Demographic segmentation is a powerful marketing strategy that categorizes a target audience based on characteristics such as age, gender, income, education, and more. This segmentation helps businesses tailor their products, services, and marketing...
by Jimmy Newson | Jul 3, 2024 | segmentation
Key Highlights Market segmentation is crucial for long-term marketing success and can improve marketing ROI. Transactional segmentation is a technique that uses customer transactional data to create targeted marketing campaigns. There are four main types of market...
by MFSB Editorial Team | May 28, 2024 | social media
Best Practices for Carousel Post Content In the realm of social media marketing, carousel posts have emerged as a powerful tool. They offer a dynamic way to share multiple pieces of content within a single post. by Ian Schneider (https://unsplash.com/@goian) These...
by MFSB Editorial Team | Apr 8, 2024 | Marketing
How do you identify and define your target audience? To identify and define your target audience, analyze demographics, behaviors, interests, and needs pertinent to your product or service. Utilize tools like Google Analytics, surveys, social media insights, and...
by Jimmy Newson | Apr 1, 2024 | Marketing, Small Business
The Complete Small Business & Entrepreneur Struggles Series Navigating Small Business Owner & Entrepreneur Struggles: A Guide to the Top 7 Challenges Mastering the Art of Financial Management: A Guide for Small Business Owners Arm Yourself with Knowledge:...
