by MFSB Editorial Team | May 18, 2024 | Public Relations
Key Highlights Earned media is a powerful tool for marketing success, as it builds trust and credibility with consumers. It includes brand mentions or coverage obtained through non-paid means, such as press mentions, social media sharing, and customer reviews. By...
by MFSB Editorial Team | May 14, 2024 | Public Relations
Key Highlights Earned media is a powerful strategy in digital marketing that can help boost a brand’s reputation, increase word of mouth, and generate social media mentions. By understanding and mastering earned media strategies, businesses can significantly...
by MFSB Editorial Team | May 13, 2024 | Product Development
What is a minimum viable product (MVP) and why is it important for startups? A minimum viable product (MVP) is a product with enough features to satisfy early customers and provide feedback for future product development. It helps startups validate their ideas, save...
by MFSB Editorial Team | Apr 28, 2024 | Human Resources
Key Highlights The key differences between a CEO and an owner lie in their roles and responsibilities within a company. CEOs are responsible for strategic decision-making, guiding the company’s direction, and ensuring its financial growth. On the other hand,...
by MFSB Editorial Team | Apr 28, 2024 | Human Resources
Have you ever wondered who’s the CEO of your small business? Is it you or someone else? If you’re a founder, are you really the CEO or just one of many leaders? How does your role as founder differ from your role as CEO, and how do those roles affect your ability to...