by Jimmy Newson | Jul 3, 2024 | segmentation
Key Highlights Market segmentation is crucial for long-term marketing success and can improve marketing ROI. Transactional segmentation is a technique that uses customer transactional data to create targeted marketing campaigns. There are four main types of market...
by Jimmy Newson | May 13, 2024 | Product Development
How do you prioritize tasks? : r/todoist Prioritizing tasks using the Moscow method involves categorizing them as Must-haves, Should-haves, Could-haves, and Won’t-haves. This method helps in focusing on essential tasks first before moving on to less critical...
by Jimmy Newson | Apr 29, 2024 | Human Resources
Key Highlights The role of CEOs in small businesses is evolving, with a focus on internal communication and corporate governance. CEOs have taken on new responsibilities over time, including strategic decision-making and navigating challenges in the digital age....
by Jimmy Newson | Apr 24, 2024 | Artificial Intelligence
Key Highlights AI technology allows small business owners to improve customer experience, analyze data for better decision-making, and automate business processes. Small business owners are increasingly adopting AI tools to enhance efficiency and achieve cost savings....
by Jimmy Newson | Apr 19, 2024 | Marketing, Public Relations
Key Highlights Press releases are a powerful tool for small businesses to boost their visibility and reach an audience. They play a crucial role in modern marketing by helping businesses increase brand awareness and credibility. Crafting an effective press release...